It was designed for the sophisticated young traveler with an interest in culture. Its interior features an eclectic mix of references to traditional Middle Eastern culture, pop art style elements and contemporary art and design.

The lobby is a creative roomscape of comfortable upholstered elements of varying sizes interspersed with cushions aplenty. The floors are sumptuously adorned with used-look rugs from Belgian manufacturer Louis de Poortere. Their overlapping arrangement helps to dampen the sound levels in the lobby, which makes for a more relaxing atmosphere for the waiting guests.